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"The Marketing Strategy Co " BiziNet Articles



Showing Articles [1 - 4] of 4.

9 steps to Effective Social Media Strategy

Kym Heffernan

Having an effective Social Media strategy is an important marketing tool for any business or organisation wanting to boost awareness of their brand as well as maintain relevance in the fast moving digital world. Social Media is also integral to any digital marketing strategy as you need to reach people wherever they are searching online. Whether it be through conversations with their customers on Instagram, Twitter, Facebook and LinkedIn or using these channels to market your brand.



Kym Heffernan, The Marketing Strategy Co
BiziNet Magazine #88 - Nov/Dec 2017

The Key Steps for a Small Business Marketing Plan (Part3)

Kym Heffernan

When you are developing a small business marketing plan all the pieces like branding, website, content, social media, networking and sales process fall into place. In part 3 of a 3 part guide we discuss the last elements you need to put in place to have an effective marketing plan - one that gets you more leads, clients and sales. Make sure you read the first two parts on our BiziNet section.



Kym Heffernan, The Marketing Strategy Co
BiziNet Magazine #87 - Sep/Oct 2017

The Key Steps for a Small Business Marketing Plan (Part1)

Kym Heffernan

When you are developing small business marketing plan all the pieces like branding. Website, content, social media, networking and sales process fall into place. This guide outlines the first five key elements of a fully developed small business-marketing plan so that you can build one of your own. All of these elements need to work together in order for your marketing strategy to actually work. If you are missing one of these elements, it's likely you are missing out on clients and sales.



Kym Heffernan, The Marketing Strategy Co
BiziNet Magazine #85 - May/Jun 2017

 


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